Layne has the unique combination of understanding
‘in the trenches’ hardcore bodybuilding approaches while coupling
that with a broad scientific understanding of metabolism. Layne’s
thesis research in skeletal muscle protein metabolism makes him
uniquely aware of the complex regulations of muscle anabolic and
catabolic processes and their regulations by training and nutrition.
He has worked with many clients, including several people who have
won pro cards, and several pro natural bodybuilders.
Francisco Montealegre Bodybuilding is my passion and before I decided to compete I had been training for many years building a foundation with the idea of entering a contest one one day. The day came in 2007 when I made the decision to do my first contest however I knew that I would need guidance because coaching in my opinion has an enormously important role in the athlete’s development. Finding the right Coach was a pretty easy task for me! …in my mind nobody could take the place of Mr. Layne Norton. His extensive knowledge in nutrition and training plus his experience with numerous other clients as a prep coach made him the ideal coach that would help me move in the direction I wanted to go. With only 6 weeks Layne was able to adjust my nutrition/workout plan and transform my body helping me win my first bodybuilding contest. It’s been a few years now and I am still under Layne’s guidance. Thanks to him not only I have taken my physique to another different level but also I have achieved one of my lifetime goals; to become a Professional Natural Bodybuilder! Additionally, after winning my pro-card he pushed me to compete at my first pro-show where I was able to win my class! Certainly something that I never thought would be possible. Now we are working toward some bigger plans and goals and I am sure that with his help, support and unmatched knowledge everything can be possible. Hiring Layne was the smartest decision I have made to propel my bodybuilding career. Anyone who is serious about bodybuilding should have a coach and there is no match for Mr. Layne Norton. Coach, thank you so much for all your help and support I am forever grateful to be part of your Team. Francisco Montealegre
Ava Cowan Working with Layne Norton was the single smartest decision I have made in competition career. I knew that I could get into shape for a show, but I wanted to do it in the
Raphael Calzadilla Raphael Calzadilla
Karen Halter I met Layne for the first time in September 2007. I was competing in my first figure competition, the OCB Indiana Natural. Layne had a few clients also competing in that I hired Layne right after Thanksgiving of 2007 and he led me into my off season. We discussed my weak and strong points and he created a program to bring me into the 2008 season the best I have ever been. I tend to have an all-or-nothing personality. Not only did Layne help me to make the physical changes necessary for me to succeed, but he also helped me find moderation in my life. Sometimes it’s hard to balance competition and “real life”. Although Layne is passionate about this sport, he also teaches that this is a hobby and there needs to be a balance. He is extremely supportive of his clients, but he also pushes you to be your best. The Team Norton concept of “ You will not outwork me” crosses over into other aspects of my life. Layne and Team Norton pushed me to achieve my goals in the sport. I came into all my shows even better then the show before. With Layne’s gu More than anything Layne cares about his clients and wants to see each and every one of them be at their absolute best. I have learned many valuable things from him over the course of the last year. Not only did I hire a fantastic coach, but I made several valuable friendships among Team Norton Members along the way. If you are truly serious about changing your physique and coming in at your personal best, then you need Layne Norton. You will never look back. Just tell him I told you so!! Karen “K-Shred” Halter
Clement Yearwood
The understanding & knowledge that Layne possessed and passed on to me was indeed priceless, not to mention I was able to indulge in foods that were considered "taboo" by most contest prep guru's. I was often encouraged and had many pep talks with Layne that would ultimately boost my confidence even further and this would also be one of the things that kept me determined, Under the tutelage of Layne I have completed 4 very competitive shows and with each passing show I would further improve upon what was my previous best. Of the 4 shows I competed in under Layne’s guidance I would gain 3 class wins, 2 overall wins, a pro card, and a runner up spot at Pro World Championships in my Pro-debut! Further, not only did I gain confidence from within myself and a profound knowledge of foods and my own body, but I also gained a friend.
Chris Fahs When I decided to compete for the first time this year, I initially thought about doing everything myself and figuring everything out as I went. But, I thought about it more an Everything went smoothly from the beginning. Layne was very approachable regarding any question and always lightning fast to get back to me with a response to my questions. It was a great help to have someone there to be objective with me reg I would not hesitate for a second to hire Layne again in the future. -Chris Fahs
Ben Goins
I began working with Layne approximately 18 months ago and he has since guided me through two off-season’s and two show preps. I followed Layne’s own progress for quite some time and knew that he could help take me to the next level. Layne’s one on one consultation and immeasurable knowledge of the scientific aspects of Natural Bodybuiling are first class. His passion and work ethic for Natural Bodybuilding are very contagious.
Alberto Nunez A year ago I decided to compete in my first set of bodybuilding shows. While it was a great experience in it -Alberto Nunez
Shereaf Helmy
At first I have to admit I was skeptical of your techniques, for example HIIT Cardio, not cutting water, etc… There are many bodybuilding myths out there that you helped me realize were just that.. Myths! Layne also offers much more of variety of foods to diet on instead of just plain chicken and brown rice all the time! I never thought I could eat baked chips and be on a diet! Layne has a very simple approach to dieting and keeps the guess work out. I guess I always over complicated things and he made them very simple for me.
Peak week was also a breeze, Layne has it down to a science! I have never been so full, so dry, and so hard! Layne I can’t thank you enough for your help in getting me the best shape possible and hopefully with your guidance I will be even better! -Shereaf Helmy
Joe Franco I knew of Layne and his work, and have always been impressed with his basic and no nonsense approach. I always thought we were similar as
-Joe Franco
I’ve been consulting with Layne on and off for the past two and
a half years that I have been training as a natural bodybuilder.
After training for approximately a year, I decided that the time
had come for me to compete in the teen division of the NPC Northeastern
Tournament of Champions bodybuilding competition. -Brian Lynch Check out the article about Brian in Ironlife Magazine David Crisafi When I decided to get the help from someone this year, I knew I
needed someone who could get me in sick condition, since I am not
a huge guy. Looking over the options, I could not pass up a guy
like Layne Norton. His track record speaks for itself. He does'nt
know this, but I have been following h -David Crisafi Jeff Crukley The Proof is in the (Lack of) Pudding
Thanks Layne, Josh Biros Nicole Lindblad
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healthiest way possible. My previous methods were extremely difficult and I just knew there had to be a different way. I found Layne on 
I stepped on stage tighter, leaner and fuller with more muscle than I have ever had before. I would like to thank Layne for helping me be the best I could be and for helping me win the 2009 Figure Universe Overall Title.
show. In Sept 2008 at the KC Pro International I placed 4th in a highly competitive class. The thrill of breaking into that top 5 in a pro show was indescribable. I have Layne Norton to thank for getting me to a sensational level of conditioning. His nutrition strategy, unique way of manipulating cardio and his amazing quick responses to my email questions blew me away. Layne is immensely passionate about bodybuilding and places his clients' success at a higher level than even his own stage appearances. At the 2008 Mid-America show he told me the day of the show that he wasn't able to sleep the night before because he was so excited for his clients who were competing in the show. I don't think I'll ever forget that one comment from him. It is this type of passion and enthusiasm combined with his own brilliance for getting competitors stage ready that sets him apart from the pack. The bottom line is that Layne will not let you on stage until he helps you create your most perfect physique - and this applies to both male and female competitors. By the way, Layne helped me reach that top 5 status a month after my 51st birthday.
Never did I imagine that I could have further improved my physique to an even more impressive sculpted unit. I had done pretty well at shows in the past, but it wasn't until I started with Layne for my Pre-contest run that I skyrocketed and surpassed my previous "best" condition, to my current All-Time Best!
motivated, and focused.
d decided to hire Layne knowing that he has gone though this many times before and his other clients have all been successful. This was one of the best decisions I’ve ever made! From day one, when Layne emailed me with a plan specifically for me (not some generic plan), I knew I made the right choice. I wouldn’t have gotten the diet right by a long shot – I never would have been lean enough by the time of the show. 
arding how I was progressing. As the show came closer, I could see more and more Layne’s enthusiasm for wanting me to do well in the show. When everything was said and done, I reached my all-time best and won my pro-card in my second show ever! I could not have achieved this feat with out Layne’s guidance. I really learned a lot from Layne and his services were worth every penny. 
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n NGA Pro Card. In my most recent outing, I competed in the 2008 Mid America Pro/Am under the guidance of Layne, won the medium class and the overall, taking home an ever elusive WNBF Pro Card. Layne isn’t big on taking credit but in all honesty I feel that he is THE solid pillar in my own success!
self, it also had its moments of disappointment. I was not able to get into that shape it takes to be as competitive as I would have liked. This year I wanted to be rewarded for my hard work. So I hired Layne because I had seen how successful many of his clients had been in the past. By the time the season was over I found myself the winner of three overalls (all pro qualifiers) and on a WNBF pro stage. The previous year I could not even win my division. Needless to say I was not disappointed, and much of this I attribute to Layne's guidance, and knowledge. He was able to work with me in figuring out what specifically worked best for me, and through a very customized program I reached levels of conditioning I never imagined I could. 
in myself, and what I can achieve through hard work and proper planning, and have been applying to every facet of my life since. Although I must admit winning three pro qualifiers, and competing in my first pro show were all great experiences I will never forget. The positive effect that Layne has had in my life across the board will be residual. 
First and foremost I’d like to thank you for your help in guiding me to the best shape I have ever been in my life. The past two years competing I have really struggled with my conditioning, so I turned to you for guidance. Almost every person I have seen Layne coach has been completely shredded, so I decided that this was the guy I needed in my corner.
far as contest prep and training, but he has the extensive science to back it up. Over a year ago, I went for my IFPA Pro Card and it was my first attempt. I was set to compete, but was unsure of a couple of things to help fill myself out on contest day. Layne had graciously gave me a few pointers for that show and it worked! I won my IFPA Pro Card. So going into my first pro show, the prep again was going well, but this 
stage was going to be a lot more competitive and being a smaller in stature I thought again I can use another set of eyes on my progress. So about 6 weeks out from the show, I contacted Layne with the confidence he would not B-S me and help me along. Well to make a long story short, he again give me the guidance which included doing HIIT training to bring out the lower leg development and taught me that carbs are my friend. My personal goals were met by looking my all time best and finishing in the top half of the class. 
is bodybuilding career since
the beginning(or when he first began writing for 
Physique and bodybuilding have been a fascination of mine ever
since I was a chubby little guy in elementary school. Even at the
age of 7 I was always intrigued by the human form and the impressive
development of athletes and bodybuilders like Arnold and Frank Zane.
When the high school years came around, I decided I’d had enough
of being the little chubby guy and got involved with weight training,
cardiovascular work, and trying to improve my own physique.
ntial, that it is the last few weeks that
make or break a competitor…..but no information about what to do
in those final weeks.
I had
been following Layne’s posts on message boards for about 5 years
and always felt he knew his stuff. I decided after years in the
NPC competing as a natural and feeling disappointed with my placings
to switch over to a natural organization. I decided to hire Layne
for my first natural competition. I knew he was as passionate about
staying natural as I was so it was a no-brainer for me.